Help me understand Quillstack. What's changed, who matters, and should we reach out now?
Quillstack
02Account intelligence
Understand the account before your next move.
Give Lumnis a company and a question. Get a source-backed account brief, relevant people, and context your team can use to plan its approach.
One question. An account brief, people, and a plan.
Illustrative example
Put it to work
Go into the account with context.
Decide whether an account deserves attention.
Bring together company changes, public evidence, and available account context. See what supports your hypothesis and what still needs to be checked.
An account brief your AE can actually use.
Find the people around the decision.
Research relevant roles and responsibilities, then use that context to plan who to approach first and where to build additional relationships.
A starting point for a better-informed, multi-threaded approach.
Evidence before action
Company signals and people, in context.
Review linked sources, dated company information, and the reasoning behind suggested people. The brief helps your team distinguish observed changes from assumptions.
Suggested people are a research starting point, not a verified or exhaustive buying committee.
Read the account research guideA few useful details.
What do I need to start?
Start with the company website and your research question or target persona. Review the research criteria and cost before launching the run.
What happens after the research?
Review the account report and relevant people, then decide what belongs in your project or campaign. Your team chooses the outreach approach; a company change alone does not establish buying intent.